Final June, San Francisco’s supervisors permitted a complete e-cig ban in a unanimous preliminary vote. “We spent the 90s battling massive tobacco, and now we see its new type in e-cigarettes,” mentioned supervisor Shamann Walton. “That is about excited about the subsequent technology of customers and excited about defending the general well being and sending a message to the remainder of the state and the nation: comply with our lead,” added supervisor Ahsha Safaí.

There are a couple of months left earlier than the ban comes into impact and there’s a minimum of one try to overturn it underway. Nonetheless if issues stay unchanged, the full e-cigarette ban will go into full impact in January subsequent 12 months.

The Coalition for Affordable Vaping Regulation

“We’re strongly supporting these efforts, as a part of the rising Coalition for Affordable Vaping Regulation, to enact strict new regulation and enforcement as a substitute of a ban for all adults that may gasoline a black marketplace for vapor merchandise and the elevated use of lethal cigarettes.”

To this impact, final month Juul Labs donated $three million to the Coalition for Affordable Vaping Regulation. The group was established in Might to fight the first-of-its-kind whole e-cig gross sales ban. Final week, the coalition reported the newest infusion in a submitting to the San Francisco Ethics Fee on Monday, bringing Juul’s whole contributions for the 12 months as much as $4.5 million. The coalition’s communications director, Nate Allbee, advised Forbes that the cash can be funding a standard marketing campaign which is able to embody ads and canvassing.

Juul spokesperson, Ted Kwong, spoke in help of the coalition. “We’re strongly supporting these efforts, as a part of the rising Coalition for Affordable Vaping Regulation, to enact strict new regulation and enforcement as a substitute of a ban for all adults that may gasoline a black marketplace for vapor merchandise and the elevated use of lethal cigarettes,” he mentioned in a press release.

The marketing campaign, which took out a full-page advert within the San Francisco Chronicle final week, is emphasising that halting the e-cig ban wouldn’t reverse the flavour ban. “Cigarettes kill eight million individuals a 12 months,” acknowledged the advert. “They shouldn’t keep on the shelf whereas e-cigarettes are banned. It’s only a reward to cigarette makers. As a substitute, let’s additional prohibit e-cigarette gross sales and advertising and marketing to youth, and hold the Metropolis’s current flavored e-cigarette ban.”

Learn Additional: Forbes

UK Consultants: The San Francisco Vape Ban Might Cripple Struggle on Smoking

(function(d, s, id){ var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) {return;} js = d.createElement(s); js.id = id; js.src = "http://connect.facebook.net/en_US/sdk.js"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));